JEЯEMYDANTÉ

valentino filmed the creation of his last collection for his luxury line during the duration of a documentary called, “the last emperor”. the documentary wrapped last season & now in celebration of a the label being under new creative direction, the italian fashion house has taken their high-end couture collection to an unprecedented plateau of visibility. maria grazia chiuri & pier paolo piccioli will unveil their first collection via satelite showcasing a renewed vision for the valentino label,  it promises “urban and sophisticated, dreamlike and digital dimension”. sounds impressive & i think it was a wise decesion to take the whole ‘digital dimension’ concept & take the collection to an internet modern day technology driven showcase. london vogue reports: “the actual action takes place Le Grand Ampitheatre de la Sorbonne at 6.30pm on Wednesday, January 28, visitors to Valentino’s boutiques on Rue de Faubourg St Honore in Paris, Via Condotti in Rome and Via Montenapoleone in Milan will be able to watch the show in real time, as it is broadcast via satellite on specially-installed plasma screens.” stay tuned for more as this story develops.