eaudemoisell de givenchy is the latest fragrance to be added to the french brand’s fragrance collective. the fragrance contains notes of mandarin, italian white lemon, japanese basil & orange blossom. appearing for the fragrance campaign is magdalena frackowiak of DNA model management. frackowiak appears mysteriously draped in black & is laced with a satin ribbon. magdalena, who appeared last spring for nine west, the gap & kenzo, is still expected to land additional campaigns this season. the campaign image, seen above, was shot by liz collins. im surprised by the direction taken for the campaign images; the givenchy label is making more moves towards the future & that has been focused upon in their collections. but with that said, after hearing which notes were used to create the scent; the campaign image makes sense.

imagesource | tfs