spring collections: acne, london

by Jeremy Danté

after conquering the fashion game with their unisex jeans, the acne team has since entered into publication with acne paper as they continue to build a lifestyle brand empire in presenting their impressive SS11 collection. with jonny johansson controlling the creative reigns of the acne label, they further enhance their outfitting abilities for many fashion kids & hipsters alike. a sharp & abrupt color story was shown this season; as neutrals then progressed to suicide red garments & soon transformed from navy to grey & ending in black. though vague in concept & overall vision- the collection presented this season is a clear indication of the acne teams intent to take over. as a barefaced uniform of style, the acne consumer is one of basic style & trendy sensibility. a solid collection for spring; im sure acne clientele will die for this range of looks.

imagesource | vogue.it