chanel iman for rosa chá, spring

by Jeremy Danté

represented by IMG models, chanel iman appears for the spring campaign for rosa chá. shot by gui-paganini, chanel showcases swimwear, flowing floral gowns, high wasted pants & oversized multi-colored striped bangles. the rosa chá collection is more popularly known as  a swimwear lable but has introduced more seasonal fashion as of late. designed to personify brazilian fashion with a high end edge; the collections often contain bold colors, eye catching design & tropical design concepts. created in 1991, the rosa chá label is designed by alexandre herchcovitch. the chá label has a studio in são paulo, brazil & also produces intimates, menswear & children’s collections. launched in 1990 by amir slama & his wife, the label has been awarded brazil’s designer of the year & has supermodel clients heidi klum & naomi campbell.

imagesource | tfs