fall collections, london: erdem

by Jeremy Danté

an artistic interpretation of fall prints was seen for the FW11 erdem collection at london fashion week. dark pieces were accented with magenta & blue print that resembled textures of tweed & floral print. the styles presented within the collection were kept simple, given the fact that the imagination was able to become ignited at even a quick glance. i loved the interpretation of floral print particularly & found relativity to paint in what was created. a wide range of styles was seen with slight variations of print used throughout, allowing the collection to sail smoothly between tones while never lacking cohesion. a strong set of beautifully thoughtful pieces is seen here; great direction & strong skill demonstrated in execution. i cannot wait to see this editorially.

imagesource | vogue.uk

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